WFU Should Know Guidelines

WFU Should Know is an e-newsletter sent out to undergraduate, graduate, and professional school students each Thursday.

Submitting content

• Content for the WFU Should Know e-newsletter is typically submitted by campus communicators for the various schools/programs of the University.
• Members of our campus community can suggest an item to be considered for inclusion in WFU Should Know. We reserve the right to decline to publish submissions, or edit submissions to fit our format.
• We do not amplify marketing for student-owned businesses unless they have an official relationship with the University (such as Residence Life and Housing’s partnership with Storage Scholars, or Wake Wash, which was established via the Center for Entrepreneurship). The same is true for alumni- or family-owned businesses. There are so many individual entrepreneurial ventures that we cannot equitably advertise all.

Solicitations/Fundraising

WFU Should Know does not promote student fundraising initiatives. There are two reasons for that:

1. The Parents’ Campaign of the Wake Forest Fund is the primary fundraising activity geared towards parents/families, so we need to direct families there first until the donor goal has been met (which is typically at WFU fiscal year end in June).
2. There are so many worthy philanthropic causes that Wake Forest students are engaged in (individually or through their student organizations); if we promoted one fundraising effort, we would have to promote all student efforts. Even for University-affiliated events like Hit the Bricks and Wake ‘N Shake, we do not share links to make gifts to those efforts. We will share information about the event, including the main event website; families who are interested can find giving links that way.